Impact on the Organization

Writing documents that are clear, concise and error-free is essential for a business to prosper. Documents that are difficult to read will usually go unread! Your message may be lost because the messenger is unable to plainly disseminate the information. By giving employees the tools they need to improve the documents they write in the line of work, you increase the flow and understanding of information, which ultimately impacts the bottom line.

Learning Objectives

  • Quickly plan writing tasks by analyzing readers and defining the document’s purpose, focus, and objective.
  • Select information that enables the reader to respond to messages.
  • Organize information for persuasive appeal.
  • Format documents for quick reading and on-screen reading.
  • Revise documents for clarity, conciseness, and proper tone.
  • Edit documents for grammar and style consistency.
  • Use e-mail efficiently to transact business.

Writing for Results covers strategies that help writers quickly plan, draft, and revise business documents that get results. Participants learn how to identify readers’ needs, define writing objectives, organize information, and format documents for quick reading. One-day and longer formats are available.

The workshop emphasizes both product (what is an effective document) and process (how do you create an effective document). It includes short lectures on writing topics and strategies. Participants will analyze document samples, evaluate each others’ writing, and perform a self-assessment of their writing progress.

Once the workshop is over, participants will receive a booklet that they can refer back to, reminding them of tools and techniques they learned over the course of the class.

Writing For Results Topics

Business Writing Basics

  • Causes of poor writing
  • Qualities of effective business writing

Five Criteria for Effective Messages

  • Discussion and examples

The Writing Process in 3 Steps

  • Overview: Planning, Drafting, and Revising

Audience Analysis

  • Planning your message

The Quick Draft

  • Drafting your message

Organizing Information

  • Organizing through questions: Exercise
  • Parallel structure

Peer Review

  • Exercise

Using E-mail Effectively

  • Uses and Abuses

Online Writing Basics

  • How online documents differ from paper documents
  • How readers read e-mail documents
  • Common problems in writing and reading e-mail documents
  • Samples of effective and ineffective e-mail messages

Testing Online Readability

  • Five principles of readability

Revising Techniques

  • Macro- and Micro-revising
  • Using Active/Passive Voice
  • Peer Reviews
  • Revising Practice

Creating a Professional Style

  • Focusing on the “real” subject
  • Using action verbs
  • Deleting empty phrases

Peer Editing Practice

Discussion and Final Comments

Time Investment

Typically 8 hrs per class

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